Blog

Entering its fourth consecutive season as the official automotive partner of the NFL, Toyota is proud to launch a new campaign that uplifts future football phenoms.

Known around the globe for engineering high-quality automobiles, Toyota is increasing its efforts to protect the planet. Toyota Motor North America will participate in an upcoming broadcast of "Earth with John Holden" on Bloomberg Television, sharing its sustainable vision for mobility.

There is huge news coming from Toyota’s plant in San Antonio, delivering incredible momentum to the community. In July 2026, Toyota Motor North America announced a major $3.6 billion investment to enlarge its San Antonio assembly facility and offer new jobs for workers building future Toyota models.

Toyota is mindful that solar power will serve a pivotal role in our shared future. Providing a cleaner alternative to the fossil fuels of the past century, solar energy is required for protecting the planet's ecosystem. To celebrate this transformative and sustainable power source, Toyota has displayed the Vivid Solar Sculptural Display, which is now open to visitors at its Research & Development campus in Michigan.

With more electric models entering the market, consumers are benefiting from breakthroughs in both EV technology and charging hardware. Toyota and Lexus have announced a new partnership with Treehouse, a software-powered system for home charger setups, to simplify life for hybrid and EV customers.

Toyota is looking ahead to the next generation of designers and thinkers. By donating $75,000 to Music Will, the company is helping to ignite the creative spark in nearly one million students throughout the country.

A new brand film titled "Tea Time" has debuted, featuring the Corolla Cross Hybrid and internet sensation King Bach. This project is the latest in a series of successful collaborations between Toyota and the popular creator. The film uses humor to highlight the vehicle's adventurous personality.

The 2025 espnW: Women + Sports Summit in Ojai, CA, was an inspiring and memorable event for women athletes and Toyota alike. Celebrating the 10th anniversary of the Toyota Everyday Heroes program, the company honored girls and women making meaningful contributions to sports. Each honoree received a $15,000 award in recognition of their achievements.

One of the biggest challenges parents face is finding dependable care for their children while they're at work. This can make it harder to advance in a career or take full advantage of professional opportunities. To help support working parents, Toyota offers its manufacturing team members convenient and expanded childcare options.