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A new brand film titled "Tea Time" has debuted, featuring the Corolla Cross Hybrid and internet sensation King Bach. This project is the latest in a series of successful collaborations between Toyota and the popular creator. The film uses humor to highlight the vehicle's adventurous personality.

 

The 2025 espnW: Women + Sports Summit in Ojai, CA, was an inspiring and memorable event for women athletes and Toyota alike. Celebrating the 10th anniversary of the Toyota Everyday Heroes program, the company honored girls and women making meaningful contributions to sports. Each honoree received a $15,000 award in recognition of their achievements.

 

One of the biggest challenges parents face is finding dependable care for their children while they're at work. This can make it harder to advance in a career or take full advantage of professional opportunities. To help support working parents, Toyota offers its manufacturing team members convenient and expanded childcare options.

For the 2026 model year, the Toyota Highlander comes with all-wheel drive (AWD) standard on every trim. This three-row SUV delivers a versatile driving experience, combining comfort for daily use with the capability to handle a variety of road conditions. The standard AWD system works together with a turbocharged engine and automatic transmission to provide reliable and confident performance.
 

Federal incentives for electric vehicles are set to change soon. The Clean Vehicle Credit, which currently provides up to $7,500 in tax savings, is scheduled to expire on September 30, 2025, unless Congress votes to extend it. Additionally, the credit for home EV charger installation will end on June 30, 2026.

Hybrid vehicles are now a staple on American roads, but that wasn’t the case a quarter-century ago. When the Toyota Prius made its debut 25 years ago, it marked a bold leap toward fuel-efficient driving. As the 2026 Prius prepares to launch, it celebrates the innovation that helped redefine how we drive.
 

Toyota Safety Sense was developed because Toyota has always made safety a central priority, long before introducing one of the world’s most celebrated driver-assist technologies. The company operates a specialized division dedicated to advancing safety innovation. In 2011, Toyota launched the Collaborative Safety Research Center (CSRC) to enhance its focus on mobility safety.
 

If you're searching for a car that blends striking design with a thrilling drive, the 2025 Toyota Camry Nightshade Edition is a strong contender. With its bold, blacked-out styling and sporty flair, this special edition is designed to stand out on the road. Here's a closer look at what makes it unique.

 

EVgo Inc. and Toyota have partnered to improve EV charging availability by launching new fast-charging stations in Baldwin Park and Sacramento, California. These installations are part of Toyota's "Empact" initiative, which is focused on providing better access to EV charging in underserved areas. Each location includes high-powered 350kW chargers and is designed to be both budget-friendly and conveniently situated near grocery stores, restaurants, and shopping hubs. Each site is capable of charging up to eight vehicles at once.

Through its Way Forward Fund (WFF), Toyota is committed to making a difference in the lives of children affected by traumatic brain injuries (TBIs). By offering essential financial support, the company helps ensure that these children receive timely diagnoses and the necessary treatment to manage both immediate and long-term effects.